On this page, I've included some of my more spontaneous work and handwriting scripts. A good portion were done for Victoria's Secret Beauty, some of which were finished and used, though most were merely created as sketches for in house presentation - as possible design directions for seasonal products and packaging logos. I display them here, in case there is an interest in styles of this genre. Periodically, I will be posting more of this category, looser and handwriting related, from whatever work I have done, or continue to do.
![](https://cdn.myportfolio.com/1b6ac75d83304526dd251b7c81e901ba/9f2b8e82d003743551b75428_rw_600.jpg?h=2b1edb04a184d314ee3e6a83cc855143)
Client: Land O' Lakes. Agency: Colle McVoy, Minneapolis. Art Direction: Daniel Jenstad. This is an online promotional campaign, with many different 'sentiment' quotes. For more, connect with: http://www.landolakes.com/farmfamilies/
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See above.
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I was chosen to develop various handwriting styles to represent different personalities, the later from a pool of real people, selected from the target market for this HIP medication, who had bee photographed for the print campaign. Agency: Prime Access, NY. Design direction: Margarita Pesces. Creative direction: Yury Vargas.
![](https://cdn.myportfolio.com/1b6ac75d83304526dd251b7c81e901ba/a60e94a4c45ebf8e5308a5d2_rw_1920.jpg?h=41776727ce88fe11872f73b61dde3821)
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This was finished artwork for a line of specialty pocket book designs that were released on the market sometime in 2007 - 2008, by Victoria's Secret. An image of one of the bags is below.
![](https://cdn.myportfolio.com/1b6ac75d83304526dd251b7c81e901ba/594dec73cadadb26a4662cd7_rw_1920.jpg?h=1570d0114b1e51a86eb46fec56e62bfd)
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![](https://cdn.myportfolio.com/1b6ac75d83304526dd251b7c81e901ba/40f89bab185a7b8fda8461dc_rw_1200.jpg?h=fe1d1e46d975a938f60c5d5c583c660e)